Persuasion strategies of misinformation-containing posts in the social media
作者:
Highlights:
• Pathos strategies are found to be the most common acts of persuasion in misinformation-containing posts.
• Gratitude, reciprocity, and pathos-negative are frequently used together in misinformation-containing posts.
• The usage of persuasion strategies are correlated with topic, expected actions, and digital elements of a misinformation-containing post.
• Misinformation-containing posts using pathos-other, storytelling and repetition strategy show positive effects on invoking user responses.
摘要
•Pathos strategies are found to be the most common acts of persuasion in misinformation-containing posts.•Gratitude, reciprocity, and pathos-negative are frequently used together in misinformation-containing posts.•The usage of persuasion strategies are correlated with topic, expected actions, and digital elements of a misinformation-containing post.•Misinformation-containing posts using pathos-other, storytelling and repetition strategy show positive effects on invoking user responses.
论文关键词:Misinformation,Persuasion strategy,Aristotle's rhetorical theory,Social media,Online social network
论文评审过程:Received 3 January 2021, Revised 29 April 2021, Accepted 15 June 2021, Available online 8 July 2021, Version of Record 8 July 2021.
论文官网地址:https://doi.org/10.1016/j.ipm.2021.102665