‘What lies behind the filter?’ Uncovering the motivations for using augmented reality (AR) face filters on social media and their effect on well-being

作者：

Highlights：

• We identify seven motivations that drive the use of AR face filters.

• These motivations drive either frequency use or exploratory use.

• Users engage in true, ideal or transformed self-presentation via the filters.

• AR face filters impact users' well-being, i.e. self-acceptance and positive affect.

摘要

•We identify seven motivations that drive the use of AR face filters.•These motivations drive either frequency use or exploratory use.•Users engage in true, ideal or transformed self-presentation via the filters.•AR face filters impact users' well-being, i.e. self-acceptance and positive affect.

论文关键词：Augmented reality,Face filter,Social media,Uses and gratifications,Well-being,Self-presentation

论文评审过程：Received 29 April 2021, Revised 15 October 2021, Accepted 1 December 2021, Available online 13 December 2021, Version of Record 13 December 2021.

论文官网地址：https://doi.org/10.1016/j.chb.2021.107126