Followers' problematic engagement with influencers on social media: An attachment theory perspective

作者:

Highlights:

• This research sheds light on the dark side of following social media influencers.

• A mixed-methods approach of a Delphi study and an online survey is employed.

• Bond- and identity-based attachments cause followers' problematic engagement.

• Attributes of influencers and follower participation foster attachment development.

• It links social psychology theory of attachment with social media research.

摘要

•This research sheds light on the dark side of following social media influencers.•A mixed-methods approach of a Delphi study and an online survey is employed.•Bond- and identity-based attachments cause followers' problematic engagement.•Attributes of influencers and follower participation foster attachment development.•It links social psychology theory of attachment with social media research.

论文关键词:Social media influencing,Attachment,Problematic engagement,Parasocial relationship,Sense of belonging

论文评审过程:Received 11 November 2021, Revised 17 February 2022, Accepted 27 March 2022, Available online 30 March 2022, Version of Record 1 April 2022.

论文官网地址:https://doi.org/10.1016/j.chb.2022.107288