Does hotel attribute importance differ by hotel? Focusing on hotel star-classifications and customers’ overall ratings

作者：

Highlights：

• We conduct an exploratory case study with reviews from four hotels on TripAdvisor.

• We use a conjoint analysis to examine hotel attribute importance differences by hotel.

• A 2 × 2 matrix with hotel segment and overall rating is designed.

• Four major and eight minor propositions are suggested for future empirical research.

• This study helps hotel managers to better prepare for hotel guests’ needs.

摘要

•We conduct an exploratory case study with reviews from four hotels on TripAdvisor.•We use a conjoint analysis to examine hotel attribute importance differences by hotel.•A 2 × 2 matrix with hotel segment and overall rating is designed.•Four major and eight minor propositions are suggested for future empirical research.•This study helps hotel managers to better prepare for hotel guests’ needs.

论文关键词：Hotel type,Hotel star-classification,Customers’ overall rating,Hotel attribute importance,Conjoint analysis,Multiple case study

论文评审过程：Available online 31 March 2015, Version of Record 31 May 2015.

论文官网地址：https://doi.org/10.1016/j.chb.2015.02.069