Personality disclosure on social network sites: An empirical examination of differences in Facebook usage behavior, profile contents and privacy settings

Highlights：

• This study objectively investigated the usage patterns of Facebook users with different personalities.

• This study objectively observed whether users' social behaviors on the site reflect their offline personalities.

• A Facebook app - the graph application programming interface (API) - was used to acquire the subjects' usage behavior data.

• The collected data consisted of profile content, usage behavior and privacy settings.

• This study generated new results, such as those for the agreeableness and emotional stability traits.