Self-selection and attrition biases in app-based persuasive technologies for mobility behavior change: Evidence from a Swiss case study

作者:

Highlights:

• App-based persuasive technologies for behavior change are increasingly exploited to promote sustainable mobility.

• Self-selection and attrition due to the opt-in framework may affect their actual impact and bias the estimate of this impact.

• We analyze mobility data collected in an app-based behavior change intervention run in Southern Switzerland.

• Comparison with census data on mobility and analysis of app use over time show no evidence of critical biases.

• Further research is worth analyzing the app's actual impact and the reasons for the observed high drop-out rate.

摘要

•App-based persuasive technologies for behavior change are increasingly exploited to promote sustainable mobility.•Self-selection and attrition due to the opt-in framework may affect their actual impact and bias the estimate of this impact.•We analyze mobility data collected in an app-based behavior change intervention run in Southern Switzerland.•Comparison with census data on mobility and analysis of app use over time show no evidence of critical biases.•Further research is worth analyzing the app's actual impact and the reasons for the observed high drop-out rate.

论文关键词:Persuasive technology,Mobility behavior,Self-selection,Attrition,App churn,Behavior change

论文评审过程:Received 11 August 2020, Revised 6 July 2021, Accepted 28 July 2021, Available online 30 July 2021, Version of Record 2 August 2021.

论文官网地址:https://doi.org/10.1016/j.chb.2021.106970