Why didn't you tag me?!: Social exclusion from Instagram posts hurts, especially those with a high need to belong

作者:

Highlights:

• We investigate not being tagged as a novel form of ostracism on social media platforms (e.g., Instagram).

• Five studies (total N = 1149) show that not being tagged threatens fundamental needs.

• The aversive effects of not being tagged are stronger for individuals with a higher (vs. lower) need to belong.

• Findings from observational and vignette studies are solidified by experimental manipulations of (not) being tagged.

摘要

•We investigate not being tagged as a novel form of ostracism on social media platforms (e.g., Instagram).•Five studies (total N = 1149) show that not being tagged threatens fundamental needs.•The aversive effects of not being tagged are stronger for individuals with a higher (vs. lower) need to belong.•Findings from observational and vignette studies are solidified by experimental manipulations of (not) being tagged.

论文关键词:Ostracism,Social exclusion,Social media,Instagram,Tagging

论文评审过程:Received 20 May 2021, Revised 27 July 2021, Accepted 16 October 2021, Available online 21 October 2021, Version of Record 29 October 2021.

论文官网地址:https://doi.org/10.1016/j.chb.2021.107062