Disclosing too much? Situational factors affecting information disclosure in social commerce environment
作者：
Highlights：
• We developed a research model to depict the intention to self-disclose personal information in social commerce environment.
• The research model relies on literature on information disclosure intention and Communication Privacy Management theory.
• Perceived enjoyment, perceived apathy and perceived usefulness positively affects intention to disclose personal information.
• Fairness of information exchange during social commerce plays an important role in information disclosure intention.
• Perceived privacy risk negatively affects intention to disclose personal information in social commerce transaction.
摘要
•We developed a research model to depict the intention to self-disclose personal information in social commerce environment.•The research model relies on literature on information disclosure intention and Communication Privacy Management theory.•Perceived enjoyment, perceived apathy and perceived usefulness positively affects intention to disclose personal information.•Fairness of information exchange during social commerce plays an important role in information disclosure intention.•Perceived privacy risk negatively affects intention to disclose personal information in social commerce transaction.
论文关键词：Social commerce,Voluntary disclosure of information,Perceived ownership,Perceived apathy,Fairness of information exchange,Communication privacy management
论文评审过程：Received 18 September 2013, Revised 18 June 2014, Accepted 18 June 2014, Available online 15 July 2014.
论文官网地址：https://doi.org/10.1016/j.elerap.2014.06.007
