Optimal and Competitive Assortments with Endogenous Pricing Under Hierarchical Consumer Choice Models.
Management Insights.
The Threat from Within: Account Managers' Concern About Opportunism by Their Own Team Members.
An Empirical Analysis of User Content Generation and Usage Behavior on the Mobile Internet.
Corporate Social Responsibility and Competitive Advantage: Overcoming the Trust Barrier.
Durable Products, Time Inconsistency, and Lock-in.
The Stock Market in the Driver's Seat! Implications for R&D and Marketing.
Introduction to the Special Issue on Marketing Within the Enterprise and Beyond.
Pooling, Access, and Countervailing Power in Channel Governance.
The Labor Illusion: How Operational Transparency Increases Perceived Value.
Creating Social Contagion Through Viral Product Design: A Randomized Trial of Peer Influence in Networks.
Newspaper Reports and Consumer Choice: Evidence from the Do Not Call Registry.
The Dark Side of Rapport: Agent Misbehavior Face-to-Face and Online.
Label Confusion: The Groucho Effect of Uncertain Standards.
Cyclical Bid Adjustments in Search-Engine Advertising.