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Journal of Business Research (JBR) - Volume 52, Issue 3 论文列表

本期论文列表
Consumer evaluation of vertical brand extensions and core brands

Predictors of performance of venture capitalist-backed organizations

The development of a scale to measure perceived corporate credibility

Contrarian human resource investments and financial performance after economic downturns

The behaviour of international firms in socio-political environments in the European Union

An empirical analysis of the determinants of category expenditure

Author Index

Subject Index