Journal of Business Research （JBR） - Volume 53, Issue 1 论文列表
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| 卷期号： Volume 53, Issue 1 |
| 发布时间： July 2001 |
| 卷期年份： 2001 |
| 卷期官网： https://www.sciencedirect.com/journal/journal-of-business-research/vol/53/issue/1 |
本期论文列表
The market orientation–performance relationship in the context of a developing economy: An empirical analysis
Purchase experiments of extra-ordinary and regular influence strategies using artificial and real brands
The differential information hypothesis, firm size, and earnings information transfer: An empirical investigation
The effects of news on initial corporate lawsuits
The End of Marketing as We Know It: by Sergio Zyman, HarperCollins Publishers, New York. 1999, 247 pages, US$26.00