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Journal of Business Research (JBR) - Volume 54, Issue 1 论文列表

本期论文列表
The indirect effects of organizational controls on salesperson performance and customer orientation

Service recovery's influence on consumer satisfaction, positive word-of-mouth, and purchase intentions

A study of life events and changes in patronage preferences

Ethical climate's relationship to job satisfaction, organizational commitment, and turnover intention in the salesforce

Tests of the generalizability of Altman's bankruptcy prediction model

Insider trading behavior prior to Chapter 11 bankruptcy announcements

Demonstrations and money-back guarantees: market mechanisms to reduce uncertainty

Marketing Mistakes and Successes, 8th ed.: Robert F. Hartley, John Wiley & Sons, New York, 2000, 359 pages