Journal of Business Research （JBR） - Volume 57, Issue 8 论文列表
| 点击这里查看 Journal of Business Research 的JCR分区、影响因子等信息 |
| 卷期号： Volume 57, Issue 8 |
| 发布时间： August 2004 |
| 卷期年份： 2004 |
| 卷期官网： https://www.sciencedirect.com/journal/journal-of-business-research/vol/57/issue/8 |
本期论文列表
Editorial Board
Salesperson creative performance: conceptualization, measurement, and nomological validity
Manifestations and measurement of asymmetric brand competition
Asymmetric competitive reactions: likelihood and their determinants in retail gasoline markets
An advertising model for hierarchically structured markets: application to the automobile industry
Dynamics in consumer response to product unavailability: do stock-out reactions signal response to permanent assortment reductions?
The effect of horizontal alliances on firm productivity and profitability: evidence from the global airline industry
Supplier fairness as a mediating factor in the supplier performance–reseller satisfaction relationship
Measuring cultural adaptation on the Web: a content analytic study of U.S. and Japanese Web sites
Font appropriateness and brand choice
Introduction to the special section: Influence of culture on services
Cross-cultural mall shopping values and habitats: A comparison between English- and French-speaking Canadians
A cross-cultural investigation of the materialism construct: Assessing the Richins and Dawson's materialism scale in Denmark, France and Russia
Cross-cultural invariance of measures of satisfaction and service quality
The relationships among quality, value, satisfaction and behavioral intention in health care provider choice: A South Korean study