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Journal of Business Research (JBR) - Volume 59, Issue 1 论文列表

本期论文列表
Editorial Board

The effect of strategic complexity on marketing strategy and organizational performance

Consumer willingness to claim a price-matching refund: A look into the process

The influence of current firm performance on future SME alliance formation intentions: A six-country study

Antecedents and consequence of Korean and Japanese new product advantage

Does industry matter? Examining the role of industry structure and organizational learning in innovation and brand performance

The impact of perceived corporate social responsibility on consumer behavior

How market orientation affects female service employees in Thailand

Investigating the antecedents and outcomes of customer firm transaction cost savings in a supply chain relationship

Active trust development of local senior managers in international subsidiaries

Organizational learning, commitment, and joint value creation in interfirm relationships

Are investment bankers good for acquisition premiums?

Initiating strategic planning

An integrated model of risk and risk-reducing strategies

Customer-induced uncertainty in predicting organizational design: Empirical evidence challenging the service versus manufacturing dichotomy

Is Guanxi (relationship) a bridge to knowledge transfer?

Lessons learned from unsuccessful internationalization attempts: Examples of multinational retailers in Chile

What do we mean by “marketing” resources and competencies? A comment on Hooley, Greenley, Cadogan, and Fahey (JBR 2005)

What is a marketing resource? A response to Gibbert, Golfetto and Zerbini