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Journal of Business Research (JBR) - Volume 60, Issue 11 论文列表

本期论文列表
Editorial Board

Mood, information congruency, and overload

Adolescent influence in family purchase decisions: An update and cross-national extension

Relational behaviors in marketing channel relationships: Transaction cost implications

Does it pay to be different? Competitive non-conformity under different regulatory regimes

Patronage in continually delivered business service contexts

Acquiring tacit and explicit marketing knowledge from foreign partners in IJVs

Technological knowledge, product relatedness, and parent control: The effect on IJV survival

The validity of attribute-importance measurement: A review

Market orientation and performance in the service industry: A data envelopment analysis

Sales technology: Help or hindrance to ethical behaviors and productivity?