Journal of Business Research（JBR ）的VOLUME 61, ISSUE 11论文列表

卷期号： Volume 61, Issue 11

发布时间： November 2008

卷期年份： 2008

卷期官网： https://www.sciencedirect.com/journal/journal-of-business-research/vol/61/issue/11

Editorial Board

Applications of system dynamics in marketing: Editorial

Value network dynamics in 3G–4G wireless communications: A systems thinking approach to strategic value assessment

Trend forecasting for stability in supply chains

Dynamic market impacts of generic dairy advertising

Analyzing price and product strategies with a comprehensive system dynamics model—A case study from the capital goods industry

Management fads and information delays: An exploratory simulation study

Optimal pricing, production rate, and quality under learning effects

Identity theft: An exploratory study with implications for marketers

A system dynamics model as a decision aid in evaluating and communicating complex market entry strategies

Putting the learning curve in context

Toward a sustainable email marketing infrastructure

Call for papers: Reliability, Mindfulness, and Managing Healthcare