Editorial Board
Journal and author impact metrics: An editorial
The effect of web interface features on consumer online purchase intentions
A comparison of two types of price discounts in shifting consumers' attitudes and purchase intentions
The influence of seller strategy on the winning price in online auctions: A moderated mediation model
How do price range shoppers differ from reference price point shoppers?
Conceptual blending in advertising
Modeling the brand extensions' influence on brand image
Information direction, website reputation and eWOM effect: A moderating role of product type
Patterns of store patronage in urban China
Relationship Quality and the Theory of Planned Behavior models of behavioral intentions and purchase behavior
Technology commercialization, incubator and venture capital, and new venture performance
Strategic human resource practices and innovation performance — The mediating role of knowledge management capacity
Learning from error: The influence of error incident characteristics
Two-stage models for the analysis of information content of equity-selling mechanisms choices
Revising the myth of gay consumer innovativeness