Editorial Board
A theory-based measure of acculturation: The shortened cultural life style inventory
Consumer cosmopolitanism: Review and replication of the CYMYC scale
Advertising time expansion, compression, and cognitive processing influences on consumer acceptance of message and brand
The effect of fit and dominance in cause marketing communications
Web site customer orientations, Web site quality, and purchase intentions: The role of Web site personality
Perceived quality, emotions, and behavioral intentions: Application of an extended Mehrabian–Russell model to restaurants
Transformational leadership, creativity, and organizational innovation
Knowledge stock, exploration, and innovation: Research on the United States electromedical device industry
Environmental performance and plant closure
Sources of variation in firm profitability and growth
Brand crises: The roles of brand familiarity and crisis relevance in determining the impact on brand evaluations