Editorial Board
Impact of culture on marketing strategy: Introduction to the special issue
The customer-based corporate reputation scale: Replication and short form
Cross-cultural advertising communication: Visual imagery, brand familiarity, and brand recall
Corporate philanthropy, attitude towards corporations, and purchase intentions: A South Korea study
Universal differences in advertising avoidance behavior: A cross-cultural study
Cultural differences in consumer socialization: A comparison of Chinese–Canadian and Caucasian–Canadian children
Migration and materialism: The roles of ethnic identity, religiosity, and generation
Is there really an Asian connection? Professional service quality perceptions and customer satisfaction
How quality, value, image, and satisfaction create loyalty at a Chinese telecom
Language influence in responses to questionnaires by bilingual respondents: A test of the Whorfian hypothesis
Consumer revenge behavior: A cross-cultural perspective
Tax exemption as a marketing tool: The Irish Republic and profits derived from artistic creativity
Does switching from NASDAQ to the NYSE affect investment–cash flow sensitivity?
The role of conflict, culture, and myth in creating attitudinal commitment
The role of top management networks for market knowledge creation and sharing in China
A meta-analysis of the relationship between perceived organizational support and job outcomes: 20 years of research
“To buy or to pirate”: The matrix of music consumers' acquisition-mode decision-making