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Journal of Business Research (JBR) - Volume 64, Issue 7 论文列表

本期论文列表
Editorial Board

Employees' awareness of their impact on corporate reputation

Compliance versus preference: Understanding salesperson response to contests

Member–organization connection impacts in affinity marketing

Eisenhardt's impact on theory in case study research

Validation in marketing experiments revisited

Conditions under which index models are useful: Reply to bio-index commentaries

Predicting elections from biographical information about candidates: A commentary essay

Predicting elections from biographical information about candidates: A test of the index method

Customer's angry voice: Targeting employees or the organization?

A comparative analysis of the role of national culture on foreign market acquisitions by U.S. firms and firms from emerging countries

A research note on market creation in the pharmaceutical industry

How knowledge management mediates the relationship between environment and organizational structure

Emotions, store-environmental cues, store-choice criteria, and marketing outcomes

Impulse buying and variety seeking: Similarities and differences

Why customers won't relate: Obstacles to relationship marketing engagement

Cash holdings and corporate governance in family-controlled firms

Motivation toward financial incentive goals on construction projects

Factors affecting couples' decisions to jointly shop

Assessing cross-cultural marketing theory and research: Reply to Craig and Douglas' commentary