Journal of Business Research （JBR） - Volume 66, Issue 4 论文列表
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| 卷期号： Volume 66, Issue 4 |
| 发布时间： April 2013 |
| 卷期年份： 2013 |
| 卷期官网： https://www.sciencedirect.com/journal/journal-of-business-research/vol/66/issue/4 |
本期论文列表
Editorial Board
Moving beyond multiple regression analysis to algorithms: Calling for adoption of a paradigm shift from symmetric to asymmetric thinking in data analysis and crafting theory
Antecedents and consequences of consumers' comparative value assessments across the relationship life cycle
Dual effect-based market segmentation and price optimization
Do partners in international strategic alliances share resources, costs, and risks?
How captive is your audience? Defining overall advertising involvement
Developing strategic supplier networks: An institutional perspective
Narrative ads: The effect of argument strength and story format
Trying to solve the cultural distance paradox: A commentary essay
Do customer relationships mitigate or amplify failure responses?
Outside directors' experience, TMT firm-specific human capital, and firm performance in entrepreneurial IPO firms
High performance work system and HCN performance
Corporate governance and lobbying strategies
Maximizing willingness to bid within “Buy It Now” auctions
Demarketing teen tobacco and alcohol use: Negative peer influence and longitudinal roles of parenting and self-esteem
Non-linear effects of family sources of power on performance