Editorial Board
Culture Comes First: Introduction to the Special Issue
Hyperfiliation and cultural citizenship: African American consumer acculturation
The effect of culture on perception and cognition: A conceptual framework
Adapted or standardized copy: Is non-cultural English the answer?
Twentieth century female ad images: Cultural interconnections, social learning, and the dialectical logic of advertising
Consumption compromises: Negotiation and unification within contemporary families
Exploring ethnic consumer response to crossover brand extensions
How national culture impacts teenage shopping behavior: Comparing French and American consumers
International joint ventures in Russia: Cultures' influences on alliance success
Marking your trade: Cultural factors in the prolongation of trademarks
Cultural influences on global firms' decisions to cut the strategic brand ties that bind: A commentary essay
Innovation and business research in Latin America: An overview
Do strategic marketing and social capital really matter in regional clusters? Lessons from an emerging economy of Latin America
Location advantage: Emergent and guided co-evolutions
Local enablers of business models: The experience of Brazilian multinationals acquiring in North America
Innovation efforts and performances of Brazilian firms
Stock volatility and pension funds under an individual capitalization-based system
Organizational culture and post-acquisition changes in management control systems: An analysis of a successful Brazilian case
Salesperson CLV orientation's effect on performance
Non-explicit FOREX intervention: The role of the Central Reserve Bank in a dollarized economy and its effects on expectations from the “peso problem” perspective: The case of Peru
Leblon Cachaça: A born global in a traditional industry
The Marisol case: Challenges of international growth for a successful Brazilian designer apparel firm
The public bond offering of Petróleos de Venezuela S.A.
Consumer–brand relationship quality: When and how it helps brand extensions
Detecting gender item bias and differential manifest response behavior: A Rasch-based solution
Who stays, who walks, and why in high-intensity service contexts
Inter-firm learning and knowledge-sharing in multinational networks: An outsourced organization's perspective
Repurchases of convertible preferred stock and shareholder wealth
High commitment work system, transactive memory system, and new product performance
Real earnings management and the cost of new corporate bonds
Cooperative learning in creating and managing joint ventures
