Leaving Pleasantville: Macro/micro, public/private, conscious/non-conscious, volitional/imposed, and permanent/ephemeral transformations beyond everyday life
Pursuing upward transformation: The construction of a progressing self among dominated consumers
Craft consumption and consumer transformation in a transmodern era
Mini-miracles: Transformations of self from consumption of the Lourdes pilgrimage
Transformation as reversion to fitrah: Muslim Māori women's self-transformation through reflexive consumption
The transition of the self through the Arab Spring in Egypt and Libya
Becoming sensory disabled: Exploring self-transformation through rites of passage
Transition of self: Repositioning the celebrity brand through social media—The case of Elizabeth Gilbert
Mastering survivorship: How brands facilitate the transformation to heroic survivor
Oneself for another: The construction of intimacy in a world of strangers
“God, I have so many ashtrays!” Dependences and dependencies in consumer–possession relationships
Transforming beyond self: Fluidity of parent identity in family decision-making
Re-imagining the utopian: Transformation of a sustainable lifestyle in ecovillages
User-generated content about brands: Understanding its creators and consumers
“No, I won't eat that!” Parental self-transformation in clashes of role enactment and children's will
Dress, transformation, and conformity in the heavy rock subculture
The luxury of igniting change by giving: Transforming yourself while transforming others' lives
Turning point of transformation: Consumer communities, identity projects and becoming a serious dog hobbyist
“My plastic dreams”: Towards an extended understanding of materiality and the shaping of consumer identities
Exploring reflective learning during the extended consumption of life experiences
Transformation, transcendence, and temporality in theatrical consumption
Being sub-culturally authentic and acceptable to the mainstream: Civilizing practices and self-authentication
Strategy narratives and wellbeing challenges: The role of everyday self-presentation
Subcultural escapades via music consumption: Identity transformations and extraordinary experiences in Dionysian music subcultures
Narrativity, temporality, and consumer-identity transformation through tourism
Professionalized consumption and identity transformations in the field of eSports
Next stop, Pleasure Town: Identity transformation and women's erotic consumption
Experiential responsible consumption
Pursuing the concept of luxury: Introduction to the JBR Special Issue on “Luxury Marketing from Tradition to Innovation”
Narrative-transportation storylines in luxury brand advertising: Motivating consumer engagement
The impact of attitude functions on luxury brand consumption: An age-based group comparison
Customer commitment to luxury brands: Antecedents and consequences
Where do consumers think luxury begins? A study of perceived minimum price for 21 luxury goods in 7 countries
How price display influences consumer luxury perceptions
A typology of brand counterfeiting and imitation based on a semiotic approach
The standardization-localization dilemma of brand communications for luxury fashion retailers' internationalization into China
