Journal of Business Research （JBR） - Volume 74 论文列表
| 点击这里查看 Journal of Business Research 的JCR分区、影响因子等信息 |
| 卷期号： Volume 74 |
| 发布时间： May 2017 |
| 卷期年份： 2017 |
| 卷期官网： https://www.sciencedirect.com/journal/journal-of-business-research/vol/74/suppl/C |
本期论文列表
Editorial Board
Learning consumer behavior using marketing anthropology methods
Cross-cultural folk-tale-elicitation research on the perceived power, humanistic and religious symbolisms, and use of money
Blurring production-consumption boundaries: Making my own luxury bag
Nature as extended-self: Sacred nature relationship and implications for responsible consumption behavior
Celebrities as human brands: An inquiry on stakeholder-actor co-creation of brand identities
A window to the ideal self: A study of UK Twitter and Chinese Sina Weibo selfie-takers and the implications for marketers
(Un)saving face, or the designer face as a new consumer commodity
Contemporary dandies: The behavioral characteristics of Korean male consumers in fashion multi-brand stores and tailor shops
Destination Neurogenetics: Creation of destination meme maps of tourists
Staging luxury experiences for understanding sustainable fashion consumption: A balance theory application
Pay-what-you-want for high-value priced services: Differences between potential, new, and repeat customers
Consumer reactions to corporate tax strategies: The role of political ideology
Is Bart Simpson offering sage advice? A case-based general theory of managers' core self-evaluations and job satisfaction
Customizing business-to-business (B2B) professional services: The role of intellectual capital and internal social capital
The changing bases of mutual trust formation in inter-organizational relationships: A dyadic study of university-industry research collaborations
Configurations of strategic R&D decisions and financial performance in small-sized and medium-sized firms
How critical events shape the evolution of sales organizations: A case study of a business-to-business services firm
“Don't pretend to be my friend!” When an informal brand communication style backfires on social media
Product sales forecasting using online reviews and historical sales data: A method combining the Bass model and sentiment analysis
Co-creating service recovery after service failure: The role of brand equity