Editorial Board
Unconventional entrepreneurship
Between tribes and markets: The emergence of a liquid consumer-entrepreneurship
Connecting passion: Distinctive features from emerging entrepreneurial profiles
One for all and all for one? The bliss and torment in communal entrepreneurship
Exploring passion in hobby-related entrepreneurship. Evidence from Italian cases
Consumer entrepreneurship and cultural innovation: The case of GinO12
YouTube Beauty Gurus and the emotional labour of tribal entrepreneurship
A business network perspective on unconventional entrepreneurship: A case from the cultural sector
Triggers entrepreneurship among creative consumers
‘Don't forget to like, share and subscribe’: Digital autopreneurs in a neoliberal world
The impact of customer inclusion in firm governance on customers' commitment and voice behaviors
Customer value co-creation behavior: A dyadic exploration of the influence of salesperson emotional intelligence on customer participation and citizenship behavior
The effect of relationship and transactional characteristics on customer retention in emerging online markets
So private, yet so public: The impact of spatial distance, other diners, and power on solo dining experiences
In search of the sweet spot: The role of personal proximity in three Dutch clusters
Strategic customer engagement marketing: A decision making framework
A comparative study of creation of self-brand connection amongst well-liked, new, and unfavorable brands
Motive meets experience: Cultural distance, motive, related experience, and foreign subsidiary ownership structure
Accounting for ambiguity and trust in partial outsourcing: A behavioral real options perspective
Round-number biases and informed trading in global markets
A multifoci approach to study social support and job performance: A target similarity consideration of development-enhancing practices, leadership, and structure
Lonely consumers and their friend the retail salesperson
Applying positive psychology to selling behaviors: A moderated–mediation analysis integrating subjective well-being, coping and organizational identity
How business strategy in non-financial firms moderates the curvilinear effects of corporate social responsibility and irresponsibility on corporate financial performance
A self-consistency motivation analysis of employee reactions to job insecurity: The roles of organization-based self-esteem and proactive personality
A motivational–cognitive model of creativity and the role of autonomy
Self-enhancement and individual competitiveness as mediators in the materialism/consumer satisfaction relationship
Using attachment theory to understand consumers' tensions between their sense of self and goal-pursuits in relationships
Prepayment effect: Prepayment with clawback increases task participation
Authoritarian leadership and employee creativity: The moderating role of psychological capital and the mediating role of fear and defensive silence
A “good” new brand — What happens when new brands try to stand out through corporate social responsibility
Role of authenticity in massively multiplayer online role playing games (MMORPGs): Determinants of virtual item purchase intention
The effects of gamified customer benefits and characteristics on behavioral engagement and purchase: Evidence from mobile exercise application uses
Ambiguities in valuing information technology firms: Do internet searches help?
Cross-functional teams and social identity theory: A study of sales and operations planning (S&OP)
Institutional quality and internationalization of emerging market firms: Focusing on Chinese SMEs
The smartness paradox: the moderating effect of brand quality reputation on consumers' reactions to RFID-based smart fitting rooms
Webroomers versus showroomers: Are they the same?
When indulgence gets the best of you: Unexpected consequences of prepayment
Temporary communitas and willingness to return to events
The majority premium: Competence inferences derived from majority consumption
A shrinking world for tourists? Examining the changing role of distance factors in understanding destination choices
Just going through the motions? An empirical investigation of control, compliance, and performance in franchisor-franchisee relationships
Antecedents to the adoption of augmented reality smart glasses: A closer look at privacy risks
