Editorial Board
Digital servitization business models in ecosystems: A theory of the firm
Make-or-buy configurational approaches in product-service ecosystems and performance
The internal ecosystem of high performance work system and employee service-providing capability: A contingency approach for servitizing firms
Solutions in business networks: Implications of an interorganizational perspective
Independent distributors in servitization: An assessment of key internal and ecosystem-related problems
The value architecture of servitization: Expanding the research scope
Organizing for digital servitization: A service ecosystem perspective
Servitization of global service network actors – A contingency framework for matching challenges and strategies in service transition
Paths to service capability development for servitization: Examining an internal service ecosystem
Servitization as business model contestation: A practice approach
New service development by manufacturing firms: Effects of customer participation under environmental contingencies
Managing ecosystems for service innovation: A dynamic capability view
Bridging marketing theory - practice gap to enhance firm performance: Introduction to the special issue
Market-driving strategy and personnel attributes: Top management versus middle management
Enabling value co-creation with consumers as a driver of business performance: A dual perspective of Polish manufacturing and service SMEs
Sales intra-functional flexibility: Its relationship to performance and moderating effects on role stressors
Customer relationship management capabilities and social media technology use: Consequences on firm performance
Consumers' ethical perceptions of social media analytics practices: Risks, benefits and potential outcomes
Modeling the role of consumer xenocentrism in impacting preferences for domestic and foreign brands: A mediation analysis
The relational value of perceived brand globalness and localness
Stereotyping global brands: Is warmth more important than competence?
Multiple consumer identities and the crossover effect of the EU identity in predicting domestic and foreign product preferences
The interplay of strategic and internal green marketing orientation on competitive advantage
Being engaged is a good thing: Understanding sustainable consumption behavior among young adults
When CSR-based identification backfires: Testing the effects of CSR-related negative publicity
Institutional pressure, ultimate ownership, and corporate carbon reduction engagement: Evidence from China
Patterns of product improvements and customer response
The impact of mortality anxiety on attitude toward product innovation
Powered to craft? The roles of flexibility and perceived organizational support
Does big data enhance firm innovation competency? The mediating role of data-driven insights
Corporate governance and financial stability in US banks: Do indirect interlocks matter?
CEO narcissism and corporate social responsibility: Does CEO narcissism affect CSR focus?
Bad weather ahead: Pre-recession characteristics and the severity of recession impact
Developing a hybrid analytics approach to measure the efficiency of deposit banks
The use of electrodermal activity (EDA) measurement to understand consumer emotions – A literature review and a call for action
Influence of company Facebook activities on recruitment success
Birds of a feather flocked together look abundant: The visual gestalt effect of an assortment presentation
How stories generate consumer engagement: An exploratory study
The downside of prominence in a network of marketing alliances
A multi-method study of social ties and crowdfunding success: Opening the black box to get the cash inside
The dark side of board network centrality: Evidence from merger performance
The entitlement/forgiveness conflict of self-relevant and self-neutral relationships during service failure and recovery
Capturing dynamics in the value for brand recommendations from word-of-mouth conversations
Does leader turnover intention hinder team innovation performance? The roles of leader self-sacrificial behavior and empathic concern
Making bad look good: The counterpersuasive effects of natural labels on (dangerous) vice goods
This product works well (for me): The impact of first-person singular pronouns on online review helpfulness
Servicescape irritants and customer satisfaction: The moderating role of shopping motives and involvement
From suffering firm to suffering family? How perceived firm performance relates to managers' work-to-family conflict
The effects of goal orientation on goal pursuit
Literature review as a research methodology: An overview and guidelines
Enhancing task performance through effective training: The mediating role of work environment and moderating effect of non-mandatory training
Integration and risk contagion in financial crises: Evidence from international stock markets
The influence of contrasting values on consumer receptiveness to ethical information and ethical choices
