Editorial Board
A look at the focus shift in innovation literature due to Covid-19 pandemic
Unequal participation in joint new product development: The roles of information opportunism concern and contract binding force
Machine learning in marketing: A literature review, conceptual framework, and research agenda
In-home service consumption: A systematic review, integrative framework and future research agenda
How does internal carbon pricing affect corporate environmental performance?
How to overcome path dependency through resource reconfiguration
A longitudinal study of B2B customer engagement in LinkedIn: The role of brand personality
Overcoming the liability of outsidership: An fsQCA analysis of African transnational entrepreneurs in the UK
Post-disaster recovery for family firms: The role of owner motivations, firm resources, and dynamic capabilities
When customer involvement hinders/promotes product innovation performance: The concurrent effect of relationship quality and role ambiguity
How and when top manager authentic leadership influences team voice: A moderated mediation model
Non-family shareholder governance and corporate risk-taking: Evidence from Chinese family-controlled businesses
Social Media resourcing of an entrepreneurial firm network: Collaborative mobilisation processes
The role of shopping orientation in variety-seeking behaviour
Sponsorship image and value creation in E-sports
Artificial intelligence and the shaping of the business context
Technological radicalness, R&D internationalization, and the moderating effect of intellectual property protection
Assessing the influence of celebrity and government endorsements on bitcoin’s price volatility
Me versus we: The role of luxury brand managers in times of co-creation
Proactive personality and promotability: Mediating roles of promotive and prohibitive voice and moderating roles of organizational politics and leader-member exchange
Perception of organizational politics and innovative behavior in the workplace: The roles of knowledge-sharing hostility and mindfulness
The mitigating role of nostalgia for consumer price unfairness perceptions in response to disadvantageous personalized pricing
Intra-firm and arm’s length export propensity and intensity of MNE foreign subsidiaries
Referral campaigns for software startups: The impact of network characteristics on product adoption
Financial overconfidence, promotion of financial advice, and aging
Does open customer innovation model hold for family firms?
International sourcing and the productivity of SMEs in transition countries: Formal and informal ‘region effects’ and the communist footprint
In times of plenty: Slack resources, R&D investment, and entrepreneurial firms in challenging institutional environments
Luxury tourism through private sales websites: Exploration of prestige-seeking consumers’ motivations and managers’ perceptions
A value perspective on online review platforms: Profiling preference structures of online shops and traditional companies
Sustainable innovations in an indigenous Indian Ayurvedic MNE
The power of innovation diffusion: How patent transfer affects urban innovation quality
Prosumer-to-customer exchange in the sharing economy: Evidence from the P2P accommodation context
Discovering the dark side of brand attachment: Impulsive buying, obsessive-compulsive buying and trash talking
Economic uncertainty spillover and social networks
Battling for consumer memory: Assessing brand exclusiveness and brand dominance from citation-list
Gamification for value creation and viewer engagement in gamified livestreaming services: The moderating role of gender in esports
Global developments in coopetition research: A bibliometric analysis of research articles published between 2010 and 2020
Luxury not for the masses: Measuring inconspicuous luxury motivations
The consumption of dark narratives: A systematic review and research agenda
Consumer over-indebtedness: A review and future research agenda
Classifying and measuring the service quality of AI chatbot in frontline service
Mapping a circular business opportunity in electric vehicle battery value chain: A multi-stakeholder framework to create a win–win–win situation
Agile logic for SaaS implementation: Capitalizing on marketing automation software in a start-up
To sell or not to sell? Pricing strategies of newly-graduated artists
Artificial intelligence and knowledge sharing: Contributing factors to organizational performance
The nexus between e-commerce adoption in a health pandemic and firm performance: The role of pandemic response strategies
Mastering digital transformation: The nexus between leadership, agility, and digital strategy
The intimacy trap: Navigating the commercial friendships of luxury
Examining the relationship between fear of COVID-19, intolerance for uncertainty, and cyberloafing: A mediational model
Alleviating demand uncertainty for seasonal goods: An analysis of attribute-based markdown policy for fashion retailers
Corruption as a perverse Innovation: The dark side of digitalization and corruption in international business
The evolution of emerging market firms and time until subsidiary exit: Competitive dynamics of domestic market followers and contingency factors
Geographic diversity of knowledge inputs: The importance of aligning locations of knowledge inputs and inventors
Celebrity brand break-up: Fan experiences of para-loveshock
Examining the evolution of emerging market multinational enterprises’ competitive advantages: Evidence from India
Funding innovation and the regulatory environment – The role of employment protection legislation
Systems resilience and SME multilevel challenges: A place-based conceptualization of the circular economy
Consumer perception of price fairness and dynamic pricing: Evidence from Booking.com
Re-arranging dressing practices: The role of objects in spreading ugly luxury
Innovation in emerging economies: Research on the digital economy driving high-quality green development
The brand, the persona and the algorithm: How datafication is reconfiguring marketing work☆
The impact of monetary rewards on product sales in referral programs: The role of product image aesthetics
A practice unpacked: Unboxing as a consumption practice
Competing value framework-based culture transformation
Mapping five decades of international business and management research on India: A bibliometric analysis and future directions
Let me transfer you to our AI-based manager: Impact of manager-level job titles assigned to AI-based agents on marketing outcomes
Assessing moderator effects, main effects, and simple effects without collinearity problems in moderated regression models