Using self-congruity and ideal congruity to predict purchase motivation
Risk perception: Evidence of an interactive process
Dual consciousness and altered states: Implications for consumer research
Disconfirmation processes and consumer evaluations in product usage
Transfer function analysis of the relationship between advertising and sales: A synthesis of prior research
On cash demands, dividend yields, and the CAPM
Financial planning for savings and loan institutions—A new challenge
Labor relations : David A. Dilts and Clarence R. Deitsch. New York, Macmillan Publishing Company. 1981, pp. XV, 476. $25.95