Journal of Business Research （JBR） - Volume 17, Issue 1 论文列表
| 点击这里查看 Journal of Business Research 的JCR分区、影响因子等信息 |
| 卷期号： Volume 17, Issue 1 |
| 发布时间： August 1988 |
| 卷期年份： 1988 |
| 卷期官网： https://www.sciencedirect.com/journal/journal-of-business-research/vol/17/issue/1 |
本期论文列表
Editorial Board
Introduction
Comparing the results of nonmetric multidimensional scaling and principal components analysis
Scale forms and their impact on ratings' reliability and validity
Measuring corporate images: A review of alternative approaches
Estimation of structural equation models with qualitative manifest variables in marketing research by using latent structure analysis
Structural changes in the service industry
Personality variables and environmental attitudes as predictors of ecologically responsible consumption patterns
Generalized component analysis: An explorative method and its application to business research
The use of data analysis techniques by German market research agencies: A causal analysis
Evaluating promotional strategy effectiveness for a health care organization
Store image and the prediction of performance in retailing
Robustness of ordinal measures of competitive strategy variables employed in business research: A PIMS data-based analysis
Patronage behavior and managerial strategy