Journal of Business Research （JBR） - Volume 20, Issue 2 论文列表
| 点击这里查看 Journal of Business Research 的JCR分区、影响因子等信息 |
| 卷期号： Volume 20, Issue 2 |
| 发布时间： March 1990 |
| 卷期年份： 1990 |
| 卷期官网： https://www.sciencedirect.com/journal/journal-of-business-research/vol/20/issue/2 |
本期论文列表
Contemporary research on consumer and business social values
Advertising, propaganda, and value change in economic development: The new cultural revolution in China and attitudes toward advertising
Consumer values in West Germany underlying dimensions and cross-cultural comparison with North America
Social values, A.I.O., and consumption patterns: Exploratory findings
Organizational structure of values
Achievement and affiliation motivation: Changing patterns in social values as represented in American advertising
Impact of gender, hierarchial position, and leadership styles on work-related values
Adding meaning to values by directly assessing value-benefit relationships
Environmental attitudes and knowledge: A comparison of marketing and business students with other groups
Value congruency: The case of the “socially responsible” firm
Social values and salespeople's effort: Entrepreneurial versus routine selling