Editorial Board
Introduction to special section on marketing in Poland in a centrally planned economy
Consumer behavior in economics of shortage
Industrial buying behavior: The case of Poland
Distribution as a barrier to application of marketing in the centrally planned economy (case study of Poland)
Determinants of private business activities in Poland
Ways of entering the Polish market by foreign companies
Channel members' behavior in industrial markets in Poland
Development of small private companies and their marketing activities
Conditions for joint ventures with foreign participation in Poland
The United States export and foreign direct investment linkage in Canadian manufacturing industries