IFC/Editorial Board
Omnichannel business research: Opportunities and challenges
Cannibalization and competition effects on a manufacturer's retail channel strategies: Implications on an omni-channel business model
Omnichannel businesses in the publishing and retailing industries: Synergies and tensions between coexisting online and offline business models
The impact of multi-channel and multi-product strategies on firms' risk-return performance
Integrating KPSO and C5.0 to analyze the omnichannel solutions for optimizing telecommunication retail
Customer's reaction to cross-channel integration in omnichannel retailing: The mediating roles of retailer uncertainty, identity attractiveness, and switching costs
Channel integration quality, perceived fluency and omnichannel service usage: The moderating roles of internal and external usage experience
Mindfully going omni-channel: An economic decision model for evaluating omni-channel strategies