Interest Evolution-driven Gated Neighborhood aggregation representation for dynamic recommendation in e-commerce

摘要

Recommender system as an effective method to reduce information overload has been widely used in the e-commerce field. Existing studies mainly capture semantic features by considering user-item interactions or behavioral history records, which ignores the sparsity of interactions and the drift of user preferences. To cope with these challenges, we introduce the recently popular Graph Neural Networks (GNN) and propose an Interest Evolution-driven Gated Neighborhood (IEGN) aggregation representation model which can capture accurate user representation and track the evolution of user interests. Specifically, in IEGN, we explicitly model the relational information between neighbor nodes by introducing the gated adaptive propagation mechanism. Then, a personalized time interval function is designed to track the evolution of user interests. In addition, a high-order convolutional pooling operation is used to capture the correlation among the short-term interaction sequence. The user preferences are predicted by the fusion of user dynamic preferences and short-term interaction features. Extensive experiments on Amazon and Alibaba datasets show that IEGN outperforms several state-of-the-art methods in recommendation tasks.