Information processing, evaluation, and utilization: The role of academic libraries in research and development (R & D) in Zambia

摘要

The study attempts to apply J.R. Bettman's consumer choice theory to the concept of information processing, evaluation and utilization within the present and future Zambian context. Central to this is the belief that information is a marketable commodity and is one that is critically essential in all activities relating to research and development (R & D) in Zambia. However, the author argues that unless there are discernible changes in the traditional attitudes and cultural values among Zambians, information processed and organized by academic libraries in Zambia will never be fully utilized even in research and development activities.