Understanding lurkers in online communities: A literature review
作者：
Highlights：
• We discussed the standards used to identify lurkers based on previous studies.
• We built an integrated model of motivational factors of online behaviors.
• Based on the motivation model, we identified four categories reasons for lurking.
• We discussed people’s attitudes toward lurkers and provide several strategies that promote online participation.
摘要
•We discussed the standards used to identify lurkers based on previous studies.•We built an integrated model of motivational factors of online behaviors.•Based on the motivation model, we identified four categories reasons for lurking.•We discussed people’s attitudes toward lurkers and provide several strategies that promote online participation.
论文关键词：Lurker,Online community,Motivational factor,Lurking reason,De-lurking strategy
论文评审过程：Available online 19 June 2014.
论文官网地址：https://doi.org/10.1016/j.chb.2014.05.022
