Liking Obama and Romney (on Facebook): An experimental evaluation of political engagement and efficacy during the 2012 general election

作者:

Highlights:

• Experimental design of college students “liking” Presidential candidates during the 2012 general election.

• Examined changes in political information efficacy, external efficacy, and political engagement at 3 time points.

• No significant difference between groups (President and Control) existed over time.

• Suggests that “liking” candidates is insufficient to increase engagement and efficacy during an election.

摘要

•Experimental design of college students “liking” Presidential candidates during the 2012 general election.•Examined changes in political information efficacy, external efficacy, and political engagement at 3 time points.•No significant difference between groups (President and Control) existed over time.•Suggests that “liking” candidates is insufficient to increase engagement and efficacy during an election.

论文关键词:Facebook,Political engagement,Political information efficacy,External efficacy

论文评审过程:Available online 10 December 2014.

论文官网地址:https://doi.org/10.1016/j.chb.2014.11.032