Motivating and achievement-eliciting pop-ups in online environments: A user experience perspective

作者:

Highlights:

• Pop-up windows with motivation-eliciting contents were developed.

• Short pop-ups evoked an association of the website with motivational contents.

• Employing a congruent picture and word on a pop-up was found to be effective.

• These pop-ups may activate achievement motivation and a positive user experience.

摘要

•Pop-up windows with motivation-eliciting contents were developed.•Short pop-ups evoked an association of the website with motivational contents.•Employing a congruent picture and word on a pop-up was found to be effective.•These pop-ups may activate achievement motivation and a positive user experience.

论文关键词:Motivation,Pop-ups,Goals,Performance,User experience

论文评审过程:Available online 15 May 2015, Version of Record 15 May 2015.

论文官网地址:https://doi.org/10.1016/j.chb.2015.04.015