Achieving self-congruency? Examining why individuals reconstruct their virtual identity in communities of interest established within social network platforms

作者:

Highlights:

• Some people reconstruct an online identity due to vanity.

• Some individuals reconstruct an online identity to achieve disinhibition.

• Someone reconstructs an online identity to escape from old social networks.

• Some people reconstruct an online identity due to privacy concern.

• Self-discrepancy and regulatory focus theories were used to interpret results.

摘要

•Some people reconstruct an online identity due to vanity.•Some individuals reconstruct an online identity to achieve disinhibition.•Someone reconstructs an online identity to escape from old social networks.•Some people reconstruct an online identity due to privacy concern.•Self-discrepancy and regulatory focus theories were used to interpret results.

论文关键词:Identity reconstruction,Self-discrepancy,Regulatory focus theory,Social network community,Motivation,Interviews

论文评审过程:Available online 15 May 2015, Version of Record 15 May 2015.

论文官网地址:https://doi.org/10.1016/j.chb.2015.04.027