The effects of attacker identity and individual user characteristics on the value of information privacy

作者:

Highlights:

• We examined how people value information privacy in a multi-attribute context.

• We studied how information privacy concern depends on the privacy attacker identity.

• Respondents were willing to make non-trivial sacrifices for information privacy.

• Age, political attitude, and privacy concern significantly predicted privacy values.

• The values of privacy were dependent upon the attacker identity.

摘要

•We examined how people value information privacy in a multi-attribute context.•We studied how information privacy concern depends on the privacy attacker identity.•Respondents were willing to make non-trivial sacrifices for information privacy.•Age, political attitude, and privacy concern significantly predicted privacy values.•The values of privacy were dependent upon the attacker identity.

论文关键词:Multi-attribute utility,Trade-off preference,Privacy concern,Privacy attacker identity

论文评审过程:Received 21 April 2015, Revised 31 August 2015, Accepted 21 September 2015, Available online 30 September 2015, Version of Record 30 September 2015.

论文官网地址:https://doi.org/10.1016/j.chb.2015.09.031