Association of demographics, motives and intensity of using Social Networking Sites with the formation of bonding and bridging social capital in Pakistan

作者：

Highlights：

• Intensity of using SNS and gratification with university life were significant with bonding social capital.

• Among motives of SNS use, communication and information, outward looking and self-actualization were positively associated with bonding and bridging social capital.

• The factors which were significant with bridging social capital were intensity of using SNS, self-esteem and duration of use.

• In association of demographics, education and monthly family income were insignificant with bonding and bridging social capital.

摘要

•Intensity of using SNS and gratification with university life were significant with bonding social capital.•Among motives of SNS use, communication and information, outward looking and self-actualization were positively associated with bonding and bridging social capital.•The factors which were significant with bridging social capital were intensity of using SNS, self-esteem and duration of use.•In association of demographics, education and monthly family income were insignificant with bonding and bridging social capital.

论文关键词：Bonding social capital,Bridging social capital,Motives of SNS,Intensity of SNS use,Social networking sites (SNS),Self-esteem,Pakistan

论文评审过程：Received 16 March 2015, Revised 14 October 2015, Accepted 14 December 2015, Available online 21 December 2015, Version of Record 21 December 2015.

论文官网地址：https://doi.org/10.1016/j.chb.2015.12.027