Cyber-volunteering: Social media affordances in fulfilling NGO social missions

作者:

Highlights:

• Seven affordances identified associated to social media in relation to NGO.

• The affordances identified are related to the usage and features of social media.

• The affordances are also associated to the activities by the NGO members.

• The affordances affect the privacy and work culture behavior of NGO members.

• Collective, individualized, and visibility are the most relevant affordances to NGO.

摘要

•Seven affordances identified associated to social media in relation to NGO.•The affordances identified are related to the usage and features of social media.•The affordances are also associated to the activities by the NGO members.•The affordances affect the privacy and work culture behavior of NGO members.•Collective, individualized, and visibility are the most relevant affordances to NGO.

论文关键词:Social media,Cyber-volunteering,Nongovernmental organization (NGO),Affordance theory,Facebook,WhatsApp

论文评审过程:Received 1 May 2015, Revised 15 November 2015, Accepted 14 December 2015, Available online 31 December 2015, Version of Record 31 December 2015.

论文官网地址:https://doi.org/10.1016/j.chb.2015.12.029