The relations between YouTube addiction, social anxiety and parasocial relationships with YouTubers: A moderated-mediation model based on a cognitive-behavioral framework

作者：

Highlights：

• Parasocial relationships are positively associated with YouTube addiction.

• Social anxiety is both directly and indirectly associated with YouTube addiction.

• Parasocial relationships mediate social anxiety and YouTube addiction.

• Social anxiety moderates the direct effect of parasocial relationships.

• Social anxiety moderates the mediation effect of parasocial relationships.

摘要

•Parasocial relationships are positively associated with YouTube addiction.•Social anxiety is both directly and indirectly associated with YouTube addiction.•Parasocial relationships mediate social anxiety and YouTube addiction.•Social anxiety moderates the direct effect of parasocial relationships.•Social anxiety moderates the mediation effect of parasocial relationships.

论文关键词：YouTube,YouTube addiction,YouTuber,Parasocial relationship,Social anxiety

论文评审过程：Received 25 September 2018, Revised 28 April 2019, Accepted 3 May 2019, Available online 6 May 2019, Version of Record 28 May 2019.

论文官网地址：https://doi.org/10.1016/j.chb.2019.05.007