What matters most in the responses to political campaign posts on social media: The candidate, message frame, or message format?
作者：
Highlights：
• A new method is proposed to automatically select correlated variables.
• Social media are not ideal spaces for shifting offline power structures.
• Social media replicate offline power relations.
• Frames do not have any impact on affective responses and the quality of comments.
• The use of videos and photographs elicits more responses.
摘要
•A new method is proposed to automatically select correlated variables.•Social media are not ideal spaces for shifting offline power structures.•Social media replicate offline power relations.•Frames do not have any impact on affective responses and the quality of comments.•The use of videos and photographs elicits more responses.
论文关键词：Elections,Social media,Power structures,Political campaigns,Social media data
论文评审过程：Received 4 August 2020, Revised 26 January 2021, Accepted 27 March 2021, Available online 31 March 2021, Version of Record 28 April 2021.
论文官网地址：https://doi.org/10.1016/j.chb.2021.106800
