Do VR and AR versions of an immersive cultural experience engender different user experiences?

作者：

Highlights：

• Compared user experiences of one VR and two AR versions of a UK gallery experience.

• Questionnaire data was provided by 368 National Gallery London UK visitors.

• Overall, all tested devices created a positive user experience.

• On enjoyment and most presence items, VR outperformed AR.

• Experience differences likely partly driven by devices' immersion levels.

摘要

•Compared user experiences of one VR and two AR versions of a UK gallery experience.•Questionnaire data was provided by 368 National Gallery London UK visitors.•Overall, all tested devices created a positive user experience.•On enjoyment and most presence items, VR outperformed AR.•Experience differences likely partly driven by devices' immersion levels.

论文关键词：Virtual reality,Augmented reality,User experience,Presence,Enjoyment,Engagement

论文评审过程：Received 24 September 2020, Revised 29 June 2021, Accepted 17 July 2021, Available online 20 July 2021, Version of Record 19 August 2021.

论文官网地址：https://doi.org/10.1016/j.chb.2021.106951