Preliminary evidence that brief exposure to vaccination-related internet memes may influence intentions to vaccinate against COVID-19

作者：

Highlights：

• Many report(ed) unwillingness or hesitancy to receive COVID-19 vaccinations.

• Vax-supportive or antivax-critical memes may influence this willingness.

• A sample of such memes were shown to participants.

• This meme exposure increased COVID-19 vaccination intentions.

• These effects weakened after a safe/effective vaccine was announced.

摘要

•Many report(ed) unwillingness or hesitancy to receive COVID-19 vaccinations.•Vax-supportive or antivax-critical memes may influence this willingness.•A sample of such memes were shown to participants.•This meme exposure increased COVID-19 vaccination intentions.•These effects weakened after a safe/effective vaccine was announced.

论文关键词：COVID-19,Persuasion,Vaccine,Hesitancy,Nudge,Attitudes,Antivaxxer

论文评审过程：Received 28 March 2021, Revised 27 January 2022, Accepted 29 January 2022, Available online 1 February 2022, Version of Record 11 February 2022.

论文官网地址：https://doi.org/10.1016/j.chb.2022.107218