Discovery of associated consumer demands: Construction of a co-demanded product network with community detection

作者:

Highlights:

• Consumers have various product demands that are associated with each other.

• Online shopping behaviors are considered to construct a co-demanded product network.

• Several influential factors are highlighted and considered in network construction.

• DACCN can detect diverse, practical and reliable associations among products.

摘要

•Consumers have various product demands that are associated with each other.•Online shopping behaviors are considered to construct a co-demanded product network.•Several influential factors are highlighted and considered in network construction.•DACCN can detect diverse, practical and reliable associations among products.

论文关键词:Associated consumer demands,Co-demanded products,Product networks,Community detection

论文评审过程:Received 3 December 2020, Revised 17 March 2021, Accepted 10 April 2021, Available online 16 April 2021, Version of Record 30 April 2021.

论文官网地址:https://doi.org/10.1016/j.eswa.2021.115038