Information effect of buy-online-and-pick-up-in-store in omnichannel retailing with store replenishment

作者:

Highlights:

• “Buy-online-and-pick-up-in-store” has information effect about inventory level.

• Customers choose the optimal behavior when the BOPS option is offered.

• A retailer finds the optimal store inventory level to control customers' behavior.

• There are two types of rational expectation equilibrium: with and without BOPS.

摘要

•“Buy-online-and-pick-up-in-store” has information effect about inventory level.•Customers choose the optimal behavior when the BOPS option is offered.•A retailer finds the optimal store inventory level to control customers' behavior.•There are two types of rational expectation equilibrium: with and without BOPS.

论文关键词:Omnichannel retailing,Customer behavior,Information effect,Inventory replenishment

论文评审过程:Received 23 December 2020, Revised 10 January 2022, Accepted 7 February 2022, Available online 15 February 2022, Version of Record 24 February 2022.

论文官网地址:https://doi.org/10.1016/j.elerap.2022.101127