1567-4223

Electronic Commerce Research and Applications (ECRA) - Volume 13, Issue 4 论文列表

本期论文列表
Editorial Board

Contents

Keyword advertising is not what you think: Clicking and eye movement behaviors on keyword advertising

On the effects of competition between agent-based double auction markets

Unanimously acceptable agreements for negotiation teams in unpredictable domains

When trust and distrust collide online: The engenderment and role of consumer ambivalence in online consumer behavior

A targeted approach to viral marketing