Controlling information flow in online information seeking: The moderating effects of utilitarian and hedonic consumers

作者:

Highlights:

• Information control assists consumer’s information seeking process.

• Information control works better for utilitarians than for hedonic consumers.

• Physical control and perceived control have the similar effects.

摘要

•Information control assists consumer’s information seeking process.•Information control works better for utilitarians than for hedonic consumers.•Physical control and perceived control have the similar effects.

论文关键词:Information control,Shopping purpose,Involvement,Product attitude,Website satisfaction

论文评审过程:Received 13 April 2015, Revised 9 September 2015, Accepted 9 September 2015, Available online 30 September 2015, Version of Record 7 December 2015.

论文官网地址:https://doi.org/10.1016/j.elerap.2015.09.002