How your colleagues’ reputation impact your patients’ odds of posting experiences: Evidence from an online health community

作者:

Highlights:

• We looked into the role of reputation in healthcare.

• We used the data of a large online health community.

• We found the moderation effect of a physician’s colleagues’ reputation.

摘要

•We looked into the role of reputation in healthcare.•We used the data of a large online health community.•We found the moderation effect of a physician’s colleagues’ reputation.

论文关键词:Online health communities,Physician reputational colleagues’ reputation,Patients’ treatment experience,Brand extension

论文评审过程:Received 30 January 2015, Revised 10 January 2016, Accepted 13 January 2016, Available online 23 January 2016, Version of Record 1 February 2016.

论文官网地址:https://doi.org/10.1016/j.elerap.2016.01.002